Analyse Matrix Rating Question Responses

A Matrix Rating question allows respondents to rate several items using the same rating scale. In the Analysis section, Enquete helps you review these results in different formats so you can compare how each item performed across the scale.

In the example shown, respondents were asked to rate the effectiveness of different treatments they received. This type of analysis is useful when you want to compare multiple items in one question instead of reviewing them one by one.

Step 1: Switch between the available views

At the top right of the analysis panel, Enquete provides four views:

• Heatmap

• Grouped Bar

• Averages

• Table

Each view helps you analyse the same data in a different way.

Use Heatmap to quickly spot where responses are concentrated across items and rating values.

Use Grouped Bar when you want a clearer comparison of response counts for each rating across all items.

Use Averages to identify the overall average score for each item more quickly.

Use Table when you want a more exact breakdown of counts and values.

Step 2: Review the Heatmap view

The Heatmap shows the relationship between each item and each rating value. The rows represent the items, and the columns represent the rating scale.

Each cell shows how many respondents selected that rating for that item. This helps you identify where the highest concentration of responses appears.

In this example:

• Lifestyle changes received ratings across all values, with more responses at 1 and 3

• Therapy also shows responses spread across the scale

• Medication has its strongest concentration at 2

This makes it easier to compare patterns across all items in one view.

Step 3: Use the chart menu

At the top right of the chart area, the three-line menu icon allows you to download the current chart.

Depending on the available options, you can export it as:

• PNG

• CSV

• SVG

This is useful when you want to include the analysis in a report, presentation, or external review.

How to interprete matrix rating results

To interpret Matrix Rating results, first compare how each item performs across the rating scale.

Look for where responses are most concentrated. If an item receives more responses in the higher rating values, it usually means that item was rated more positively. If responses cluster around lower values, it may indicate weaker performance or lower satisfaction.

Then compare the items against each other. This helps you see which item performed best overall and which item may need more attention.

The different views support different types of interpretation:

• Heatmap helps you spot response concentration quickly

• Grouped Bar helps compare items more visually

• Averages helps identify overall performance faster

• Table helps verify exact counts

What to pay attention to

When analysing a Matrix Rating question, pay attention to:

• which items receive more high ratings

• which items receive more low ratings

• whether responses are concentrated or spread across the scale

• whether one item clearly performs better or worse than the others

• whether the averages match the detailed response distribution

This helps you understand not only the score pattern for each item, but also how the items compare with one another.